How to Build a Great Company Culture Remotely

A strong culture is the backbone of any company whether it is good or bad. It is the day-to-day interactions of team members and it influences how team members behave. But how to create a strong company culture partially or entirely for the remote team?

 

Why creating a strong company culture remotely is crucial these days? 

As we all know, with the start of the Covid-19 period, the way many companies operate is changed and companies are trying to adapt to the new culture. It might be difficult for some of us to adapt. Many have made the abrupt shift to working from home; millions have lost jobs. The future looks uncertain. Creating a strong company culture is one of the most important criteria for survival in this Covid-19 period. 

From the employee perspective, the shift is massive and very consequential: people are making new choices about where they want to live and creating new expectations about flexibility, working conditions, and life balance that can’t be undone. 

Remote working gives better life balance and freedom for employees,  it makes businesses more competitive and increases productivity. 

By now you have seen that remote working offers increased flexibility and autonomy for employees, as well as increases the productivity of employees and cost savings for companies. 

According to statics, 56% of employees have a job in which at least some of the tasks could be done remotely, 90% of remote workers plan on working remotely for the rest of their careers, 75% of employees say they are more productive working remotely because of fewer distractions, about 83% of people say that the office is not necessary for them to be productive, 55% of remote workers would be looking for another job if they were no longer allowed to work from home.  

In today’s world, we can only expect these numbers to grow. That’s why it’s crucial for companies to implement effective and efficient work-from-home procedures, and for employees to optimize their remote work practices and create a strong remote company culture.

The concept of working from anywhere at any time is more than just a trend in the workplace, it is the future state of work. Technologies will become more and more advanced and will practically bring us closer together. It will continue to connect us as employees and businesses across time zones and continents. We all may not be physically in the same room, but work can be as effective, if not more, than a traditional work model. It’s time for both employers and employees to plunge into the new world of work and appreciate the benefits of remote work.

One of the biggest questions these days if your company can work remotely

Having concerns is understandable so building a high functioning remotely working team is essential 

We’ve broken down some key components of company culture so we can discuss how you can build each component with a remote team:

1. Communication 

Communication is the key to making sure remote workers don’t feel isolated. 

Today, many technologies and channels are helping businesses and individuals to work remotely, such as e-commerce sites, visual communication software, collaboration software that track workflow, email communication, and more.

At Web Services Pros, working remotely for a year and helping our clients create this environment for them, we have many channels like Zoom, ClickUp, Slack, etc. We use these channels to communicate about work and register, conduct meetings, sales, marketing, management, etc. How technology has made communication better and easier.

We can’t walk on a physical floor, but we can walk on our virtual floor. Even though we are not working together in the office, it won’t stop us to be more productive and innovative in the virtual workspace. 

2. Community

A sense of community is the glue that holds the team together to work on something greater than themselves.

Build a virtual community. Every day, every company has a meeting. Virtually established companies can do this at an all-company virtual meeting. The meeting is usually done via video call and is an opportunity to work together, share ideas, discuss new projects and customer needs, introduce new team members, give shout-outs, and share company news. This way of communication and getting together is cost and time effective.

3. Visions 

The company’s vision indicates the direction in which the entire team is moving.

Technology enables us to reach other companies easier and apply strategies faster and more on target by instant feedback. Make sure your vision is genuine. Your vision is meaningless if it’s not authentic.  

Actively foster buy-in. Communicate your vision – and explain it. At Web Services Pros, our vision is to be the best partner for innovative companies looking to expand. This may sound high-level, but we can talk in detail about every aspect of this vision – and we do it when we have the opportunity.

4. Values

While the vision defines where the company is going, values are the signposts that guide staff on how to get there. 

Identify your company’s core values and make sure they are true guideposts for you and your team. Then let everyone know about them.

Ultimately, values only work when leaders live and demonstrate them.

Building a great corporate culture is difficult, and work is always ongoing. With big intentions and a lot of hard work, a remote workforce can create a strong positive culture that fosters teamwork, productivity, and innovation.

5. Narrative

History is a key part of the culture. What difficulties did you have to overcome to become who you are today? These challenges can become company legends that are passed from experienced team members to new ones, and create a sense of kinship that no logo can create. How to do it?

By telling your story. We often talk about how we got started and how we got to where we are now, and it helps.

 

One of the best decisions we’ve made at Web Services Pros is to build a remote culture.

Our remote team hails from more than 8 cities in over 4 countries around the world. While the benefits of a remote culture are immense, being successful requires a radical commitment from your team’s leadership.

We believe that remote workers can be as productive, engaged, creative, and collaborative as an in-office team. You can build a great culture with remote staff. It requires a bit of planning, the use of new technologies, and a lot of communication.

 

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